Futebol Feminino Internacional / Selecções 2021/2022



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A UEFA demora muito a anunciar a substituição da Russia no Euro por Portugal?

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Citação de: anarcos em 31 de Março de 2022, 12:08
'The start of a new era' - How Barcelona created a culture for the women's team to sell-out Camp Nou



The reigning European champions take on Clasico rivals Real Madrid in Wednesday's Women's Champions League action, with every ticket sold

Two or three years ago, when Barcelona's boys' teams passed through the training centre, they would do just that. But something has changed.

Today, you will see several young players hanging around, waiting for the likes of Alexia Putellas, Mapi Leon or Patri Guijarro to appear, so they can have a photo with one of the stars of the best women's football team in Europe – and maybe the world.

When Markel Zubizarreta, general manager of the Barca women's team, explained as much in the build-up to Wednesday's Champions League quarter-final second leg against Real Madrid, it highlighted another way in which the stature of this team has changed over the last seven years.

On Wednesday, Barca Femeni will play in front of a sold-out Camp Nou against the club's traditional rival, looking to continue its defence of the European title.

Jonatan Giraldez's side has already retained its league title, beating Real Madrid 5-0 to do so, and could do the treble again, having reached the semi-finals of the Copa de la Reina.



The growth of the women's game is happening everywhere, with records tumbling as interest and investment soars, but should Barcelona's stadium be filled on Wednesday, it would be something bigger than anything seen to date.

"I believe that tomorrow can be the start of a new era," Putellas said in Tuesday's pre-match press conference. "The match is going to be inspiring for so many girls that will be coming tomorrow to Camp Nou, who will be seeing us from TV, and they will see women playing in Camp Nou.

"I am sure that in the mid or long run, we'll be collecting the fruit of tomorrow's match. Seeing women playing in Camp Nou, I'm sure that many, many girls will dream about being those girls, or women, in 20 years."

The build-up to this "new era" started back in 2015 when, after 13 years of being integrated with FC Barcelona, the women's team turned professional.

"As you have seen, in seven years, we have completely changed everything," Zubizarreta said in a presentation this week. He is right. He clicked the mouse on his computer as he said these words, changing the slide to move on from the small team of people involved back then, to show all of the nutritionists, physios and others that help make up this all-conquering side today.

That is part of what has helped Barca build such a successful team. The development of the academy, with young women living in La Masia now for the first time, is another reason. The investment in infrastructure and the resources that support the players is, too.

One of the most impressive things about the build-up to Wednesday's game, though, is how Barcelona has generated the level of interest in the women's team to the point that it can sell out the Camp Nou in a matter of days.



A similarly impressive feat is that Barca Femeni play their regular games in Estadia Johan Cruyff, a home they moved to in 2019. Previously, they played at the Mini Estadi, right next to Camp Nou.

Moving to a new ground outside of the city should have reduced attendances but, instead, the team averages crowds around four times higher than before.

"We are not a project of women's football," Zubizarreta responded when asked how the club has achieved this growing fanbase. "We are a project of football."

A stroll through the city of Barcelona reinforces that idea. The endorsed advertisements around Camp Nou do not only have images of Gerard Pique or Ansu Fati, but also of Aitana Bonmati.

Just as the Ballon d'Or triumphs of Luis Suarez, Johan Cruyff, Hristo Stoichkov and Lionel Messi are celebrated in the club museum, so is that of Putellas.

In the club shop, there are eleven mannequins that stand to mimic the starting line-up of the men's team. They wear the jerseys of Marc-Andre ter Stegen, Jordi Alba and so on. Mirroring the stance on the other side are eleven more – starting with Sandra Panos and ending with Mariona Caldentey.

The feeling is that this club is proud of its women's team just as it is proud of any other team in FC Barcelona colours.



"That's something I really feel, that they value us as much as the men's team and that it's all about one club," midfielder Ingrid Engen said this week. "I hope that shows to the rest of the world - because that's how it should be these days."

"You need to change minds," Zubizarreta added. "That is the first thing and I think that in this club, these minds changed six or seven years ago."

To have a successful women's team, you do need to have good players. You do need good infrastructure. You do need a good academy set-up. But you also need that pride in the team.

You need to show people that it exists. You need to encourage people to support it and continue to spur it on to success. By doing so, you may also encourage the next wave of talent that will bring you success, and the cycle continues.

Putellas said this week that she never dreamed of playing in Camp Nou. She went to the stadium to watch the team that she loves as a young girl, but she never even thought that she could be on that pitch.

"We can open so many doors for so many girls and I feel very proud that Barca makes it possible, because I believe it will be a turning point in women's football in Barcelona, in Catalunya, in Spain, and hopefully all around the world," she said.

"At the end of the day, Barca is an international team. I believe we will broadcast an important message."

https://www.goal.com/en-gb/news/barcelona-created-culture-womens-team-sell-out-camp-nou/blt912940c2ab78d593
Amigo, que trabalho sensacional do Barcelona.

Claro que ajuda muito ter uma equipa top mundial (mérito ao clube) mas todo o trabalho realizado para chegar a este momento denota um cuidado e uma visão tremenda.

Bilhetes esgotados em 3 dias!!

O clube colocou a imagem das jogadoras no Estádio, tem uma linha de merchandise própria para o feminino, criou uma matchday experience no dia do jogo e nos dias anteriores, colocou os atletas masculinos a promover a equipa feminina.

Sensacional.



Teka_91

Sem dúvida, que trabalho fantástico do Barcelona.

Aqueles números não acontecem por acaso. Todo marketing em torno do jogo, a forma como trabalharam a imagem da equipa junto dos adeptos ao longo dos dois meses entre a venda dos bilhetes e o jogo,... absolutamente fantástico.

E é um exemplo excelente de um clube que trata o masculino e o feminino de forma idêntica.

Um marco importante para o futebol feminino, e creio que um momento também bastante importante para o futebol feminino europeu. Penso que vamos começar a ver o domínio americano a atenuar.

anarcos

[Deixo aqui este texto, que julgo funcionar como bom complemento do outro que partilhei ontem, particularmente no que se refere ao contexto e promoção do jogo.]

World-Record Crowd Of 91,553 Treated To Women's Champions League Spectacle At Camp Nou


BARCELONA, SPAIN - MARCH 30: General view of play inside the stadium during the UEFA Women's ...

The 23-year-old official world-record attendance for a women's soccer match was broken in Barcelona last night as a crowd of 91,553 was recorded at Camp Nou during their UEFA Women's Champions League match against Real Madrid. The figure eclipses the mark of 90,185 set during the 1999 Women's World Cup final played at the Pasadena Rose Bowl.

Only matches at the unofficial 1971 Women's World Cup, which twice drew six-figure crowds of 100,000 for the Opening Match and 110,000 for the final, have ever attracted attendances for a women's sporting event in excess of tonight's at Camp Nou. That tournament was organized outside of the world governing body's (FIFA) jurisdiction by the Federation of Independent European Female Football (FIEFF).

What is indisputable is that no women's club match has ever come close to this figure. Barcelona had played in front of the previous club record attendance of 60,739 away to Atlético de Madrid in a Spanish League match at the Wanda Metropolitano in March 2019.

It is also a record for any women's soccer match played in Europe beating the 80,203 figure which saw the 2012 Olympic Football Final between the United States and Japan at Wembley Stadium and a record for a women's European club competition match also set in 2012 when 50,212 saw that year's UEFA Women's Champions League final between Olympique Lyonnais and 1. FFC Frankfurt.

Remarkably the crowd was also the biggest at any soccer match played in Europe so far this season, with the men's equivalent El Clásico match between FC Barcelona and Real Madrid, so often the high watermark in European club football, only drawing an attendance of 86,422 to Camp Nou in October.

The figure of 91,553 is vindication for the club who have gone on a relentless drive to push for the world record crowd this week. With every club member entitled to withdraw up to four tickets, only paying a small transaction fee, there were fears many people would not show up considering the two-goal advantage Barcelona had going into the game, the inclement weather in the city and the early kick-off time of 6.45 pm considering many people in Spain work until 7 pm.

Speaking on the radio on Monday, Club President Joan Laporta urged all fans who had obtained a ticket to attend. Full-page ads were run in the popular Catalan daily newspapers with the slogan "let's break the world record". A gigantic banner of their star player, Ballon D'Or winner Alexia Putellas, was put up on the side of Camp Nou looking over one of the city's main thoroughfares and a mural of Putellas dressed as Superwoman was unveiled in one of Barcelona's squares.


BARCELONA, SPAIN - MARCH 30: A mural of Alexia Putellas in Plaça d'en Joanic

At kick-off, barely half of the 99,354 seats in the stadium were occupied but with crowds still outside, the ground filled up during the game to the point where the record seemed possible. The crescendo of celebration when the figure was announced on the gigantic video screens was defeaning.

Leading 3-1 from the first leg last week in Madrid, Barcelona scored early, went behind but responded with four goals that send the crowd into raptures and guaranteed them an 8-2 aggregate victory and a place in the semi-finals. The club have also mooted staging the first leg of that game at Camp Nou on what could be Sant Jordi (St. George's) Day, a national holiday in Catalonia so setting another attendance record is not out of the question but with the men's team playing at home on April 24, it seems unlikely.

The next step for the club will be to translate that colossal figure into higher attendances at their regular home stadium, the 6,000 capacity Estadi Johan Cruyff, where they previously averaged crowds of around 3,000. Last night's figure catapulted the club's average attendance for the season to 7,959, more than Estadi Johan Cruyff can accommodate. How many fans the club draw on Saturday at home to Villarreal in the Spanish league, a competition in which they have already secured the title, will be keenly scrutinized.

Aitana Bonmatí who scored the decisive equalizing goal admitted, "it's inexplicable to score a goal in the stadium where I dreamed of playing since I was a child. We've recently been through some wonderful experiences, especially winning the UEFA Champions League but maybe this was more special. A full Camp Nou and making history - immense."


BARCELONA, SPAIN - MARCH 30: Aitana Bonmati of FC Barcelona takes a selfie with a fan after the UEFA ...

Putellas, who before the match played down the significance of the change in venue insisting the dimensions of the pitch at Camp Nou was exactly the same as at Estadi Johan Cruyff, said afterwards "I'm almost speechless, honestly. This has been utterly magical. When the match finished, the fans simply didn't want to go home. There was such a connection between them and us while we celebrated."

Barcelona coach Jonatan Giráldez added, "I told my players before the match that it simply wasn't enough to qualify tonight. We had to put on a show for our fans - and we did."

https://www.forbes.com/sites/asifburhan/2022/03/30/world-record-crowd-of-91553-treated-to-spectacle-at-camp-nou/?sh=73a89918ddf2



anarcos

Depois de duas épocas na Championship, regresso à elite: